I always have a hard time sleeping in Syracuse in the hot, overly humid and muggy weather that happens in the first and last few weeks of school. The weather makes sleeping often difficult and unbearable because all you do is toss and turn in your bed until finally you are so exhausted you fall asleep. Muggy weather is something that makes a lot of people struggle to sleep because a muggy atmosphere is just as unenjoyable at night as it is during the day. Your body is producing its natural heat which gets trapped in normal flannel or cotton sheets and it is hard for the heat to escape.
Chilly Sheets will make sleeping at night in the late spring, summer and early fall much more enjoyable as they will help all people using them feel nice and cool on those hot and humid summer nights. Unlike flannel and cotton sheets which are supposed to help keep heat in, an attempt to keep you warm during the colder months, Chilly Sheets will be made of a material that does the exact opposite, cool users down with a new technology that absorbed heat and turned transformed it into cool energy that could cool your body down.
Chilly Sheets are a new technology that would be easily promoted and brought to the attention of people who were in need of a cooler nights sleep with social media, especially Twitter. Using a website like Twitter would allow product developers to search for people who are tweeting things like "It is so humid I cannot sleep #summerheat" and the Chilly Sheets team will be able to promote the product with ease. Twitter might also be an easy way to promote Chilly Sheets with Trending Topics or hashtags. Both things allow for great publicity in an extremely affordable way!
There might also be the opportunity to integrate some sort of mattress pad with the product that is comfortable and also circulates air underneath the person as they sleep to keep them cool, this could even be expanded to allow a small heating unit to be hooked up to the mattress pad for the winter and cooler months. Good usage of social media to look for what people are talking about online and then directly interact with the customer based on their needs.
ReplyDeleteI think this is a good idea and people would want to purchase these sheets. Are there any sheets out there directed at keeping you cooler already? If so, you could expand that idea to make them even more complex and reliable. Also, it might be cool to see something just opposite of that, like heated sheets or a heated mattress pad for the winter.
ReplyDeleteGreat idea! Yes, it's really difficult to fall asleep in hot and humid days! And this cooler sheet would definitely make you feel comfortable and help you fall asleep in those hot days. However, I think you should make your cooler sheet more unique that people would use your cooler sheet instead of just simply turn on the ACs. It’s definitely useful in places that don’t have ACs, but chances are that, in places where ACs are available people are not gonna buy your sheet. To expand the market of your product, I suggest you to focus on the health benefit of the cooler sheet. If your sheet is provide to be beneficial for our health, I believe it would be able to be a substitute of ACs!!
ReplyDeleteMy name is ShuDuo Fang (Sfang01@syr,edu) I dont know why i cant comment on your post by using google account. So i used AIM open ID to commment on your post! The "c9bb804c-f9e5-11e0-9552-000f20980440" is me!
ReplyDeleteI think this is a great idea! You should also target college students who attend schools in warmer areas. It would be a big seller in the bookstores. You can also incorporate a "chilly pillow case"- everyone always like the colder side of the pillow. You could also make your sheets compatible to be warm and cool that way you can bring in more profit.
ReplyDeleteChris:
ReplyDeleteI really like the idea is great! I know what hot is like but the muggy hot that you speak of is completely new to me, especially because Baltimore does not get like this, well where I live. I am interested to see the technology needed for such an idea and how you will execute the entire project at the end! Question: In order to maximize the efficiency of your product, will they have a temperature regulation to them so that they do not extract all the heat from a person when they are sleeping?
Having a good nights rest surely makes a difference in a day. I most certainly struggled to sleep my first few days in Syracuse. Thinking about chilly sheets, I believe there is also an opportunity in the mattress market with your idea. My iPhone has an app called Sleep Cycle. It is a bio alarm clock that analyzes your sleep patterns and wakes you up when you are in the lightest sleep phase. The alarm clock function is not like a loud sound but rather, soft music. Since the alarm clock analyzes when you are in the lightest sleeping phase, you naturally wake up to the relaxing soft music. I believe this technology can be brought into Chilly Sheets. Not only is sleeping improved, it also wakes you up at a good time.
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